| New Sales | Web Portal Inbound IVR | Inbound IVR for Tele Portal | ||||
|---|---|---|---|---|---|
Advantages : |
|||||
| Problem | Solution | Impact | |||
| A well known marriage portal realized that the majority of their users are parents, who are not very comfortable with technology, specifically with internet. | The marriage portal published our inbound IVR numbers to access the inbox and certain other features of the website through automated IVR. For example, parents could check the messages received. | Parents overwhelmingly preferred telephone to website because of the user friendliness and “always-on” features of the telephone. Additionally, the access to website increased dramatically during the day time as well. Consequently, the web portal established itself as a tech savvy and user-friendly website among its competitors. | |||