| Services | Bank Outbound IVR | Advertise personal loans | ||||
|---|---|---|---|---|---|
Advantages : |
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| Problem | Solution | Impact | |||
| A Cooperative bank observed a slump in personal loans over time. On further analysis they realized that a lot of paper work was prohibiting people from going for loans. The bank launched new loans with minimal paper work. Advertising by making manual calls was not a feasible option. | The bank created a personalized IVR in couple of hours on our website, and scheduled the marketing campaign calls to the customers. Customers could call back on the number to speak to the customer service agent. | The bank saw a great boost in the new loans. It also impressed customers with its tech savviness. | |||